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As one of our in-house designers at Sock Club, I create all types of designs, styles and custom logo placements on our custom socks. I have a unique perspective of the trends that are most popular for use-cases such as new employee gifts, tradeshow giveaways and artist merchandise, etc.
In this blog post, we'll explore the hottest sock trends of 2024 and how you can incorporate them into your wardrobe.
Athletic Cotton Crew with Retro Stripes
Our Athletic Cotton Crew style paired with a few stripes near the cuff, logo icon on either side of the ankle and full logo on the footbed has been a popular choice this year. To be honest, it's always a popular choice but this year we are seeing much more of this old school vibe.
With the rise of retro fashion and 80's aesthetic, this trend is perfect for new employee gifts, marathon giveaways and artist merchandise. It's a classic for a reason! According to this Washington Post article, millennials are embracing crew and ankle socks on TikTok, bringing back these classic styles.
Bold Colors
Gone are the days of boring black and white socks. In 2024, bold colors are all the rage. Think bright pinks, electric blues, and neon greens. These colors are perfect for adding a pop of color to a neutral outfit. Pair them with a simple black dress or a white t-shirt and jeans for a fun and playful look.
If you're looking for high-quality, colorful socks, check out Sock Club's custom socks. We offer a wide range of colors and patterns to choose from, so you can find the perfect pair to match your style.
Mismatched Pairings
Sock Club offers a unique opportunity for what we call a mismatched pair, or two different designs on each foot to make one pair of socks. We've seen a rise in mismatched pairs this year, mostly with keeping the calf logo on the outside of each leg. We've also seen a rise in different messaging on the bottom of the foot such as, "If you read this…", "Bring me my wine!''.
We've also seen many of our clients requesting that there are two different colored socks in one pair for a super fun, vibrant design. The possibilities are endless with mismatched pair custom socks!
Sustainable Materials
As sustainability becomes increasingly important in the fashion industry, sock manufacturers are taking notice. In 2024, many brands are using eco-friendly materials like organic cotton and bamboo to create their socks. These materials are not only better for the environment, but they're also incredibly soft and comfortable.
To learn more about the importance of sustainable fashion, check out this Forbes article on the state of sustainability in the fashion industry. If you're interested in the sock manufacturing process, check out this post on how we manufacture quality cotton yarn in the US.
Landscape Designs
Including a beautiful landscape on a custom sock is a fantastic way for your socks to stand out and create some buzz. We've seen quite a few of these this year, especially from clients in the aviation and outdoor equipment industry.
Our talented design team can turn a landscape image into a beautiful fully-knit design on a sock. We've also designed for quite a few conferences and included landscapes such as skylines, mountains, construction zones, etc. Spice up your sock design request with a landscape idea!
Custom Wedding Favor Socks
This one is my personal favorite that I've seen a lot this year. We've had a rise in custom wedding favor socks since we announced our new minimum pair order of 30 pairs. The requests we've gotten for wedding favor socks range from icons of the couple's pets to a repeating pattern of their wedding flowers. Our design team can even make a cartoon version of the couple to knit into the socks as well! Wedding favor socks are a unique and lasting gift for not only the happy couple but for the guests as well.
Conclusion
Socks are no longer just a practical necessity. In 2024, they're a fashion statement.
Whether you prefer bold colors, sustainable materials, retro styles, unique patterns, or custom designs, there's a sock trend for everyone.
If any of these ideas inspire you, feel free to send us your logo and we will get started on creating you a deck of custom design socks! So go ahead and express yourself through your socks. Your feet will thank you.
