Avenue 5 is a sci-fi comedy series set aboard a luxury space cruise ship. When HBO was searching for unique promotional items to generate buzz for the show's premiere, custom socks emerged as the perfect orbital accessory. These eye-catching socks feature the show's sleek logo and a starry space background, capturing the essence of the interstellar adventure. The socks were distributed to cast, crew, and select fans, creating a tangible connection to the show's futuristic setting. As wearable mementos, they allowed recipients to literally step into the world of Avenue 5, generating social media excitement and word-of-mouth promotion. The success of these custom socks led to their inclusion in subsequent promotional campaigns, becoming a coveted collector's item for fans of the series.
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