Gerald R. Ford International Airport

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Gerald R. Ford International Airport Socks

Gerald R. Ford International Airport (GRR), West Michigan's premier air travel hub serving over 3.5 million passengers annually, sought a unique way to enhance their brand presence and create memorable touchpoints with travelers. By partnering with Custom Sock Club, GRR was able to transform their airport's distinct identity into wearable merchandise that resonates with both frequent flyers and aviation enthusiasts. These custom socks serve as a creative marketing tool that helps extend the airport's brand beyond the terminal, while offering travelers a practical and distinctive souvenir from Grand Rapids.